and other channels to enhance the impact of your message. Brochures use to be the workhorse of marketing and selling. They were handed to prospects, distributed at trade show, offered on a website, inserted into product fulfillment packaging, and so on. Today, you’ll need great copywriting, design, photos, landing pages and a variety of channels […]
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Meet Stella, Our New Office Dog
A beloved pet can never be replaced, but when a new one comes into your life, it’s a beautiful thing when you share the love that’s in your heart. Meet Stella, our new office dog. #Print #Mail #Digital #DirectMarketing #PromotionalProducts #PiedmontDirect #pdmgso #Greensboro #Triad #WinstonSalem #NorthCarolina #HighPoint
What’s new in direct Mail?
One, Gratification and Trust plus, Two, Marketing Teamwork The “less mailbox” competition arguments are many but mainly, marketers are promoting more useful products to their customers and prospects. They are using a type of direct mail that contains “positive product” information and not just a piece of paper that gets lumped in with the […]
The right time for better business growth starts today.
After all that’s what your planning time is all about. Keeping you and your employees on a continuous planning schedule, will reap greater rewards toward the success of a prospecting program. The world of direct marketing and mail has changed dramatically since 2007, adding more meaning to “only the strong survive.” Ten years later, business […]
How to Get Customer and Prospect Feedback…
and how to use it as a marketing advantage! For many, feedback is detrimental – a negative, unplanned disturbance. It’s that dreadful, high-pitched squeal from the public-address system that sometime occurs when the speaker at the podium first opens his or her mouth to say, “Good morning.” In business, there’s another form of feedback. This […]
