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Personalization: The Success of Your Direct Mail Campaign

Mike · May 19, 2021 ·

Why do companies create direct mail campaigns, because they work. Personalization is the most effective way to get your campaign noticed. Take a look at the following infographic that provides tips on how to make your direct mail campaign a success … Source: bakergoodchild.com #Print #Mail #Digital #DirectMarketing #PromotionalProducts #PiedmontDirect #pdmgso #Greensboro #Triad #WinstonSalem #NorthCarolina […]

Here’s how to use a marketing code…that will keep your business growing and growing

Mike · May 5, 2021 ·

That will keep your business growing and growing. Your customers and even a few of your prospects can be influenced to purchase your goods through a variety of marketing channels. There’s email, a call-to-action on a web page, text messaging, LinkedIn, and yes, even direct mail. It’s always recommended to use the channel of choice […]

Creating effective direct marketing copy is more important than ever before.

Mike · Apr 7, 2021 ·

The goal of writing marketing copy is to get people into taking action. Like buy my product or service. The more you address specific human elements that motivate your audience, the greater your chances of moving them into action, calling, e-mail or buying. So, what moves people, besides a big truck? People cannot resist a […]

How to make sure your message is getting to the right household

Mike · Mar 15, 2021 ·

Out of all the houses in a neighborhood, there will be a select few that perfectly fit the profile of your target customer. The donors for your nonprofit fit a specific demographic and you want to attract additional like-minded individuals. Maybe you don’t have the budget for blind promotions and need to rely on a […]

Your market may have a larger share of skeptical purchasers who cannot flip the switch.

Mike · Jan 18, 2021 ·

Here are a few ways to turn them into confident buyers using direct marketing mail. During the recent pandemic, many changes have occurred in the way people live. They are learning how to adjust to the new standards. Now is the time to update corporate databases of customers and prospects. You may find that many […]

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