Here are a few ways to turn them into confident buyers using direct marketing mail. During the recent pandemic, many changes have occurred in the way people live. They are learning how to adjust to the new standards. Now is the time to update corporate databases of customers and prospects. You may find that […]
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USPS Postal Communication regarding COVID-19
We know that many people and businesses depend on the services that the USPS provides. Below, we have provided communication from the USPS. Should you have any questions or concerns during this unprecedented time for all of us, please reach out. We will be glad to assist. For more information, please go to: USPS Statement […]
You Don’t Need to Sell Everything in One Day
Direct marketing using the direct mail channel tends to fall into one of two categories: selling something today or setting the stage for selling sometime soon. This “setting the stage” or lead generation tool it’s what direct marketing mail does with remarkable efficiency and finesse. Sometimes lead generation can be a simple, single-step activity. Such […]
A solution provider can eliminate a lot of busy work.
Striving for more engagement requires a solution person in your marketing or sales team. A great takeaway we learned from website analytics is centered around these two direct marketing words; attention and attraction. The copy, design, the selected communication channel and the offer you make is the attention. Something stopped them – it caught […]
Be Thankful
As Thanksgiving day approaches, it makes us more mindful of all we have to be thankful for. It’s a time to remember and its a time to embrace those who enrich our lives. At Piedmont, we’re thankful for a lot of things, but mostly, we’re thankful for You! Be Thankful Be thankful that you don’t […]
