There’s no doubt that businesses worldwide have been impacted by the health crisis that has been going on for quite some time. Still, marketers look for ways both old and new to effectively market their company’s brand to their target audience. In today’s infographic, a tried and true method – direct mail – still get’s […]
Archives for 2021
New for the Holidays: Prices, Shipping Rates and Dates
Plan Ahead with Pricing and Shipping Deadlines for the 2021 Holiday Season It looks to be another odd year for holiday celebrations. The biggest question likely on most minds is, do we make merry in person or virtually? No matter your plans, the Postal Service is ready to do its part to handle your special […]
NC attorney general takes action against DeJoy for service cuts, delivery slowdowns at USPS
Attorney General Josh Stein and 19 other state AGs filed a complaint against the U.S. Postal Service with the Postal Regulatory Commission Thursday over Postmaster General Louis DeJoy’s 10-year Postal Service plan. The coalition of 20 attorneys general assert DeJoy adopted the plan without first obtaining an advisory opinion from the commission, as required by […]
USPS Announces Shipping Dates for Holiday Military Mail
Making sure those serving in the nation’s armed forces and diplomatic service receive their presents and care packages in time for the holidays is a priority of the U.S. Postal Service. Plan ahead and mail your holiday cheer early to friends and loved ones serving abroad. To send packages to military and diplomatic posts abroad, […]
Keep it simple. Developing customer profiles.
When you start developing customer profiles, keep it simple. Place customers who purchased into one group. Use another prospective group for someone who may still purchase. Add what they purchased or will purchase into the profile. What is the product or service used for? Whatever information you collected for your customer profiles, will perpetuate new […]