Before You Write the Next Headline… Ask yourself: 1. Have I made a promise? 2. Have I painted a picture? 3. Have I created a sense of urgency? 4. Have I explained how my product and service can solve a problem? 5. Have I explained why it is an incredible bargain? If your creative channel […]
Archives for May 14, 2022
A company thinks highly about their customers.
But, what do their customers think about the company? Many companies rely on gathering information about customers by developing special programs for their employees who interact with the customers. Salespeople are usually a superb source for customer information and work closely with the marketing department. Other sources are people in management, officers, suppliers and vendors, […]
Seven reasons why marketing and advertising can fail
ONE. Your approach was not unique. TWO. Those who “need to know” need to be aware of what you offer. THREE. Not using or a poor handling of prospect and customer data. FOUR. Not enough customer data collected or analyzed. FIVE. Not tracking and collecting customer data from emails, social media, or your website. SIX. […]
