There’s no doubt that businesses worldwide have been impacted by the health crisis that has been going on for quite some time. Still, marketers look for ways both old and new to effectively market their company’s brand to their target audience. In today’s infographic, a tried and true method – direct mail – still get’s […]
Mailing Lists
Which marketing channel is best?
Today’s customers, prospects, sales leads and so-called contact list of maybes can be reached using a ton of tactical marketing channels daily. The glaring question most people search an answer for ”Which marketing channel is the best one for us to use?” The answer may be all of them. What channels do your customers respond […]
Fine Tune Marketing and Selling During the Pandemic
The Covid-19 pandemic turned the business world upside down. The true value of direct mail really came through. Everyone still needed to go to their mailboxes. Our customers who continued to print and mail received better than normal response. It has always been a challenge to create consistently awesome attractions. But now, it is an […]
Here’s how to use a marketing code…that will keep your business growing and growing
That will keep your business growing and growing. Your customers and even a few of your prospects can be influenced to purchase your goods through a variety of marketing channels. There’s email, a call-to-action on a web page, text messaging, LinkedIn, and yes, even direct mail. It’s always recommended to use the channel of choice […]
How to make sure your message is getting to the right household
Out of all the houses in a neighborhood, there will be a select few that perfectly fit the profile of your target customer. The donors for your nonprofit fit a specific demographic and you want to attract additional like-minded individuals. Maybe you don’t have the budget for blind promotions and need to rely on a […]
