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You are here: Home / Archives for Marketing

Marketing

Your market may have a larger share of skeptical purchasers who cannot flip the switch.

Here are a few ways to turn them into confident buyers using direct marketing mail. During the recent pandemic, many changes have occurred in the way people live. They are learning how to adjust to the new standards. Now is the time to update corporate databases of customers and prospects. You may find that many […]

Data is gold found in your customers, sales, prospects and any other marketing lists…

but you need to mine your lists and categorize each to get that shiny gold you want. Today’s customers, prospects, sales leads and so-called contact list of maybes can be reached using a ton of tactical marketing channels daily. The glaring question most people search an answer for “Which marketing channel is the best one for us to use?” The best answer may be all of them. What channels do your customers respond to? All your contacts in your databases control the marketing communication […]

Create A Sense of Immediacy or Urgency in Your Offer

There is Immediate Value With The Sale Now. An old pro golf instructor once said that there is no better feeling than when your approach shot takes your turn on the green and rolls into the cup. Now the fun begins. You try to land all your shots in the fairway avoiding all the hazards […]

Stay close to your prospects and customers to learn more about them

It seems every day, more and more advertisements arrive on whatever digital you are reading, except for a hard cover book. Most, if not all just happen, and usually arrive at the most inopportune time. You are not hearing this for the first time but learning how to study your marketing data is critical to […]

Five Strong Marketing Skills to Kick Up Your Response Rate…

and borrow more customers from the competition. Imagine if you were able to accelerate your marketing message frequency to customers, by boosting response using strategic marketing in direct and customer-centric marketing? Next, imagine directly reaching customers online with a dash of traditional marketing, such as email for example, with a higher frequency of response, building […]

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